Counsel for consequential moments

Strategy at the table.
Strength in the arena.

Sophisticated legal counsel for businesses, athletes, entertainers, and individuals—including focused representation for NIL opportunities and brand deals.

B
Sherrie M. Brady, founder and managing partner of The Brady Firm
Sherrie M. BradyFounder · Managing Partner

The Brady standard

Big-firm experience.
Personal stakes.

The Brady Firm was founded on a simple belief: sophisticated counsel should never feel distant. We bring the rigor of a national practice together with the attentiveness, clarity, and personal investment of a boutique firm.

01 Strategic02 Efficient03 Individualized

Our practice

One firm. Every angle.

Advisory precision when opportunity is on the line. Litigation strength when the stakes are highest.

01

Business & Outside Counsel

Practical, ongoing guidance for companies, founders, physician groups, and leadership teams—from contracts and compliance to disputes and risk.

02

NIL, Brand Deals & Sports

Strategic counsel for athletes and talent navigating NIL agreements, endorsements, sponsorships, licensing, appearances, usage rights, exclusivity, and long-term brand partnerships.

03

Commercial Litigation

Decisive advocacy in contract disputes and complex business matters, grounded in extensive large-firm and courtroom experience.

04

Catastrophic Injury

Trial-ready representation for individuals and families facing life-altering harm, including product, medical malpractice, and premises liability claims.

NIL + Brand Partnerships

Protect the opportunity.
Build the brand.

The right deal should serve more than the moment. The Brady Firm helps athletes and talent understand the terms, protect their name and image, and negotiate from a position of clarity and leverage.

Discuss an opportunity
01

Deal Review & Negotiation

Clear guidance on compensation, deliverables, approvals, term, and termination.

02

Usage, Licensing & Exclusivity

Careful attention to where, how, and for how long your identity and content may be used.

03

Long-Term Brand Strategy

Agreements aligned with future partnerships, career goals, and reputation.

Professional portrait of attorney Sherrie M. Brady
Founder · Managing Partner

Meet your advocate

Sherrie M. Brady

A litigator, counselor, and steady hand in the moments that matter.

Sherrie Brady has represented major corporations, entrepreneurs, physician groups, entertainers, athletes, and families. Her work spans complex commercial matters, sophisticated agreements, regulatory risk, and catastrophic injury litigation.

After serving as a partner at a national law firm, she built The Brady Firm to deliver that same caliber of advocacy through a more direct and individualized relationship.

15+Years of legal experience
$20M+Matters handled at issue
4Priority markets nationwide
Downtown Atlanta skyline

Based in Atlanta · Serving clients nationwide

Atlanta roots.
National reach.

Your next move matters

Let's talk strategy.

Tell us what is at stake. We will help you see the path forward.

Call404.855.3545833.317.0702 toll-free
Emailadmin@bradyfirm.com
Atlanta
1230 Peachtree Street NE
Suite 1900
Atlanta, GA 30309
Los Angeles
Serving clients throughout
Southern California
Indianapolis
Serving clients throughout
Indiana
DMV
Serving Washington, D.C.,
Maryland + Virginia

Confidentiality begins with care

Request a consultation

Share a few basics and your email app will open with your request prepared for The Brady Firm.